Content creationClaude

📅 A month of social posts in one afternoon

Posting daily is easy for exactly nine days, then life happens. Batching is the fix: one afternoon, thirty days of posts. Here's the full sitting, start to finish.

Before you start: the brief

Ten minutes of setup makes every prompt better for months. Fill this out once and save it:

MY CONTENT BRIEF Business: [name, what you do, town] Customers: [who they are, what they care about] Tone: [e.g., friendly, plain-spoken, a little dry humor] What I sell most: [top 2-3 products/services] What makes us different: [1-2 sentences] Things I never want in my posts: [e.g., hashtag walls, hype words, emojis in every line]

The batching session

1. Generate the calendar (10 min)

Using my content brief above, create a 30-day social calendar with a one-line topic per day. Mix: 10 helpful tips, 6 behind-the-scenes, 5 customer-question answers, 4 product/service spotlights, 3 local/seasonal posts, 2 direct offers. Output as a numbered list.

2. Write the posts in batches of ten (45 min)

Write posts 1-10 from the calendar. Each: under 80 words, hook in the first line, one idea per post, end with either a question or a simple call to action. Match my brief's tone. Number them.

Repeat for 11–20 and 21–30. Edit as you go — kill anything that doesn't sound like you.

3. Schedule (30 min)

Load everything into Meta Business Suite (free) or your scheduler of choice. Aim for 4–5 posts a week; keep the extras as spares for slow weeks.

The 80/20 edit: AI gets you 80% there. Your 20% — a local detail, a customer's name (with permission), this week's weather — is what makes people stop scrolling.

Don't schedule and disappear. Fifteen minutes of replying to comments each week does more for reach than five extra posts.

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